Wild West Brew Fest, Katy Area 2020 Strategic Plan discussed at February GA meeting

The Katy Area Economic Development Council held its February General Assembly meeting on Tuesday, February 14 at the Cane Island Event Center.  The meeting featured a presentation about the upcoming Wild West Brew Fest and the unveiling of the new Katy Area 2020 Strategic Plan by Katy Area EDC President/CEO Lance LaCour.

David Loesch, Katy Rotary Club President, discussed the 6th Annual Wild West Brew Fest which is set for May 5 and 6 at Katy Mills Mall, and organized by Katy Rotary Club. The event, which is expected to feature over 100 craft brewers, has become a pilgrimage for beer enthusiasts throughout Texas and the country. In 2015 and 2016, Wild West Brew Fest was named the top beer festival by BeerYeti.com.  Since its inception, Wild West Beer Fest has given over $300,000 in proceeds from the event to local charities and organizations.  For more information, please visit wildwestbrewfest.com.

Katy Area EDC President/CEO Lance LaCour shared information on the new Katy Area 2020 Strategic Plan.  Under the new strategic plan, the mission statement of the Katy Area EDC is “Lead the economic development efforts of the Katy area to recruit, retain and expand new high quality, high impact companies, jobs and talent to improve the quality of life and place of Katy area residents.”  This mission will be executed in line with the vision under the new strategic plan which states “When seeking a location in southeast Texas, the Katy area will be the location of choice for companies and families.”

“We have put in place aggressive goals and expectations for the Katy area and our organization for the next four years as part of our new strategic plan,” said Katy Area EDC President/CEO Lance LaCour.  “I look forward to the challenging work that lies ahead and am confident this plan will make the Katy area a better place to live and to work moving forward.”

Key parts of the plan include the attraction, expansion and creation of additional high-quality companies and employment opportunities to the area, talent, leadership, government relations, industry diversity, workforce development, and mobility and public infrastructure.  Specifically, the new plan has four key focus area including Marketing and Business Development, Competitiveness, Leadership and Effective Organization.

Highlight goals for Katy Area 2020 focus on efforts to support the continued growth of the Katy area economy including growing partnerships with business influencers and continuing to identify industries which can be most successful in the Katy area.  Katy Area EDC will also work toward establishing a strong pipeline of Katy area leaders which includes a diverse set of individuals that reflect the diverse population of the Katy area.

LaCour also discussed the 2017 workplan and announced the 2017 Executive Committee members.  The workplan is created to allow the Katy Area EDC to track its progress toward milestones and achievements under the new strategic plan.  Highlights of the 2017 workplan include annual metrics in selected industry segments of 2,000 announced jobs , $300 million in capital investment and construction of 1.5 million SF of new building construction (300,000 office, 1,000,000 industrial and 200,000 other).  Executive Committee members include Woody Mann, Jr. (Chairman), Katrina Katsarelis (Vice Chair), Craig Rhodes (Secretary), Paul Kurt (Treasurer), and At-Large members Dan Boggio, Bob Chalker, Peyton Elliot, Rick Lawler, Kent Rosenberger and David Woodham.

“We are fortunate to have a great team in place including the 2017 Executive Committee,” added LaCour.  “Without the work of so many, we would not be able to attain the level of success which our community has become known for.”

Membership renewals recognized at the meeting included Associate members Amegy Bank of Texas, Constellation Energy, Katy Family YMCA, Land Advisors Organization, Skybox Data Centers and Trammell Crow Co.

Breakfast sponsors for the event were Christ Clinic and BP.  Christ Clinic shared information on its upcoming event, Katy Color Run 5K.  The event will take place on March 25 at 8 a.m.  For more information and to sign up for the run, please visit https://runsignup.com/Race/TX/Katy/KatyColorRun5K.

For more information on membership options, please contact Frank Lombard at franklombard@katyedc.org or 281-396-2200.

Posted in Press.